Who am I?

A data-driven storyteller who turns complex ideas into compelling content

I’m a versatile Content Creator who combines the art of storytelling with the power of data to craft compelling narratives that resonate with audiences. With over 5 years experience of making content alongside a Master’s in Data Science from UCL, I bring a unique blend of skills to every project.

From AI ethics campaigns to being the face of a B2C YouTube channel and creating viral TikTok videos, I’ve honed my abilities to craft impactful content across various platforms. My core strengths include storytelling, data analysis, content strategy, and video production.

What sets me apart is my ability to leverage data insights to continually refine and optimise content strategies. By analysing audience engagement, platform trends, and performance metrics, I create data-informed content that effectively connects with target audiences and drives measurable results.